Tata Nexon EV birthday wish is a connected car feature you didn’t expect [Video]

The Tata Nexon EV ‘birthday’ alert is likely one of its lesser-known connected car features for customers. Twitter user Chandu Kancherla has posted a video showing how the Tata Nexon EV greets its owner on his birthday. Take a look at the video in the embed below, at the 32-second mark:

The Tata Nexon EV birthday wish feature is one of the 35 connected car features Tata Nexon EV customers can use with the Tata Motors ZConnect mobile app. The greetings and other custom messages are displayed on the part-digital instrument cluster’s 7-inch colour display, which is a standard fitment in the new electric SUV.

It’s nice to see Tata Motors throwing in Easter eggs like these in its new cars. Features for remote commands, vehicle health monitoring, safety and security, trip analytics and driving pattern monitoring, location-based services, etc. are some of the other connected car solutions for the Tata Nexon EV apart from custom messages.

The Tata Nexon EV with its standard 30.2 kWh Lithium-ion battery pack and 129 PS/245 Nm motor is now India’s best-selling electric car. Following the unlock, sales have started picking up, and just last month, it recorded its highest monthly tally of some 400 units. The Tata Nexon EV has been outselling the bigger, more sophisticated electric SUVs like the MG ZS EV and the Hyundai Kona Electric by over 50% in its first year of sales.

The Tata Nexon EV is sold in three grades: XM, XZ+ and XZ+ Lux, at INR 13,99,000*, INR 15,25,000* and INR 16,26,000* respectively. The company offers the Tata Nexon EV XZ+ trim on a lease as well, with 1-year, 2-year and 3-year monthly subscription plans. It recently tweaked the grille of the Tata Nexon EV and should roll out substantial improvements next year.


Featured Image Source: rushlane.com