India’s second largest electric two-wheeler brand by volume, Okinawa Scooters, has announced festive season offers which will be available from October 24, 2020 to November 15, 2020. The slew of offers include a lucky draw and assured gift vouchers with every booking.
To begin with, a lucky draw will see 10 buyers walk away with gifts, with the highest valued gift being an Okinawa R30 slow speed electric scooter. Aside from this, the brand has announced assured gifts with every booking, in addition to a gift voucher for INR 6,000 for customers who make online and offline bookings.
Customers can now book an Okinawa electric scooter online, through its website, which also offers custom theme painted scooters. The company says these themes are designed by hand, by professional artists.
Okinawa expects sales to rise by 40 per cent during the festive season following the rising awareness around electric vehicles, and such offers could certainly boost volumes further. Okinawa electric is based out of Gurugram while its manufacturing facility is in Bhiwadi, Rajasthan.
This month, the company rolled out its Eco App, a connected mobile-based application for the Okinawa Ridge and Okinawa Praise electric scooters. Using the app, customers can see the live location of the Okinawa Praise and Okinawa Ridge via Google Maps. This feature, the company says, will be useful when the electric scooter is lent to a friend or family member, especially children, to ensure their safety. Further, the app also makes finding the electric scooter in a parking lot easier.
The app also features integration of a Secure Park feature to track the vehicle to ensure it has not been moved from its parked position. Further, a SOS Messaging integration allows riders to automatically text for emergency help with the time and location to emergency contacts preset by the owner.
Okinawa Oki 100 electric bike coming this year
Aside from the festive offers and introduction of the connected app, the company is due to launch its Okinawa Oki 100 electric motorcycle this quarter (Oct-Dec 2020). In an interaction with EVW, Mr. Jeetender Sharma, Founder and MD of Okinawa, said the company is trying to launch the electric bike by Diwali.
Aside from being a highly localized product (currently Okinawa’s products are 90 per cent localized in the country, and it aims to hit 100 per cent with the Oki 100, barring the Lithium Ion cells), the Oki 100 will see the company enter the electric bike segment, targeting sales of 40,000 electric vehicles this fiscal year.