Following the Mahindra eXUV300’s debut at Auto Expo 2020, many of its key details have come out with an official confirmation in the recent months. Here are 6 things confirmed about the Mahindra eXUV300:
1. 375 km range
Mahesh Babu, MD & CEO, Mahindra Electric, has confirmed a 375 km range (company claimed) for the Mahindra eXUV300. He revealed that the upcoming electric car would have the range, performance and comfort required to meet the personal mobility needs.
2. Multiple variants
The Mahindra eXUV300 will come in two variants, Dr. Pawan Goenka, MD & CEO, Mahindra & Mahindra, confirmed earlier. He had revealed that the options will include a standard variant with a range of 200 km and a long-range variant that can go up to 350-400 km on a full charge. The long-range variant, now we know, will exactly have a range of 375 km.
When you consider the 375 km range of the eXUV300, it is superior to its direct competitor, Tata Nexon EV, that offers an ARAI certified range of 312 km in a single charge. The eXUV300’s stated range has to be taken with a pinch of salt as it is not an ARAI certified number yet, but going by how Mahindra has managed to pull off surprises regularly on vehicle specs and features, we are expecting the eXUV300 to not only go one up on the range of the Nexon EV, but also on the price.
The eXUV300 is built on the MESMA 350 (Mahindra Electric Scalable and Modular Architecture 350). The 350-volt powertrain has been developed completely in-house by Mahindra Electric in India and supports a wide range of electric motors from 60 kW to 280 kW output, dual-motor setups and batteries up to 80 kWh capacities.
EVW understands that M&M could consider introducing a third Performance variant (akin to the Turbo Sportz) of the electric car that would become the flagship of the XUV300 line.
3. Special Electric Car looks
The Mahindra eXUV300’s EV-specific styling would include nuggets like closed-off grille, special LED headlights with blue graphics, modules for the foglights, deeply-cut bumpers with mesh work and the blue-tint alloy wheels.
4. Tech-packed interior
The Mahindra eXUV300 will have a few interior changes as well. It will feature a revised dashboard that houses a larger pop-out style touchscreen infotainment system, as well as a distinctive seat upholstery with blue hues. Moreover, the electric Mahindra XUV300’s list of equipment will include a wireless charger for smartphones and an upmarket drive selector. The ICE variant doesn’t have these feature.
What would be the top Mahindra eXUV300 features?
LED headlights, floating touchscreen infotainment system, semi-digital instrument panel, mobile charging mat & connected car functions.
5. Launch in late-2021
Dr. Goenka speaking at the media roundtable of the Mahindra Treo Zor’s launch last October confirmed that the eXUV300 was on track. He said that Mahindra electric SUV would launch either in late 2021 or early 2022 and that the Coronavirus had no effect on the Capex of Mahindra Electric.
This month, Goenka, on the topic of upcoming EV launches, confirmed that the Mahindra eXUV300 “will come, again, towards the end of this year also.” Goenka considers the eXUV300 as Mahindra’s entry or direct rival to compete with products that are available in India. He was indirectly referring to the Tata Nexon EV and the MG ZS EV which are the popular electric models in the SUV segment.
Speaking to The Economic Times in December, Mahesh Babu confirmed the positioning of the eXUV300. “There is a growing acceptance for EVs amongst the personal buyers and we would like to play a part at that end of the market too,” he told the newspaper, indirectly asking the Tata Nexon EV to watch out.
6. International electric car
Image Source: motor.es
There’s ample evidence to say that Mahindra eXUV300 is going abroad. A picture of Mahindra Europe product pipeline that surfaced online last year includes this model. Overseas reports this year have indicated that M&M could ship the Mahindra eXUV300 to South Africa. Rajesh Gupta, the CEO of Mahindra & Mahindra’s South African division, told wheels24.co.za earlier this year that the eKUV100 and eXUV300 are under consideration for launch in the African nation.
Mahindra had a mixed line-up of electric vehicles displayed at the Auto Expo 2020 that included the Mahindra Atom, Mahindra eKUV100 and Mahindra eXUV300. While the eKUV100 is being targeted at the fleet segment and shared mobility segment with a rock-bottom price of INR 8.25 lakh (ex-showroom), the eXUV300 will be offered for the private segment and come with the requisite performance to bust all myths about electric vehicle being slow, boring and impractical. The Mahindra eXUV300 price is expected to start between INR 12-13 lakh (ex-showroom).
7. Max localization
The reason high quality electric vehicles are expensive is due to imported components. Localization is one way to drive costs down and reduce the possibility of total disruption from an event like a pandemic. Where competitors are dependent on the Chinese supply chain for their battery, motor and power electronics, Mahindra will localize all components of the eXUV300 except the battery cells, as per its CEO.
Speaking to The Hindu Businessline, Mahesh Babu pointed the example of the Treo auto rickshaw, where every part of the electric vehicle except the Lithium cell is made in India. Similarly, with the eXUV300, Babu says within a year of its launch, every component in the car but the battery cell would be made in the country. The story of Mahindra Electric and the eXUV300 would be built in the concept of ‘make in India’ and Atmanirbhar Bharat. Babu believes that the strong local content would offset the advantage competitors (à la Tata Nexon EV) get from an early entry into the Indian EV market.
Mahindra eXUV300 FAQs
What would be the Mahindra eXUV300 price?
The Mahindra XUV300 electric prices should start between INR 12-13 lakh (ex-showroom).
Which models are the Mahindra eXUV300 rivals?
The only alternative of the Mahindra eXUV300 in India would be the Tata Nexon EV.