The nationwide shutdown has made companies shift sales online and for some this has proven to be a boon. Hero Electric has managed to sell almost 5,000 electric scooters during the COVID-19 lockdown, reports Financial Express.
Thanks to the evident environmental benefits from the absence of vehicle movement, there has been a significant shift of interest towards electric vehicles as people are beginning to realize that breathing clean air outdoors is possible in the city. Hero Electric started their online sales scheme in April 2020 and since then have sold around 3,546 units. With 1,400 units more coming from sales through dealerships, Hero Electric has sold over 4,900 units in total from April to June, which is impressive and the company is expecting to cross 50,000 units of sales this year as well.
In a recent interaction with Financial Express, Sohinder Gill, CEO of Hero Electric has said that the company got an engagement of close to 28,000 customers, who registered in Hero Electric’s website. Hero Electric also held a meeting with the customers who booked the electric scooters to explain about the benefits of electric scooters, maintenance, warranty and other ownership aspects. Speaking more about the company’s three-day return offer, Mr Gill said that the policy was launched to increase the confidence of the customer as they wouldn’t be able to touch, feel or ride the product during online booking.
The return policy allows customers to return their product within three days if they are not happy with it and get their money back. Mr Gill says that the return scheme is getting popular and so far only four customers have returned their scooters out of which two upgraded to a higher model. He also said that four months in this year have already been lost due to the shutdown but Hero Electric believes they will have higher run rate than last year.