Customer deliveries commence for the Tata Nexon EV

Tata Motors has begun the deliveries of its Nexon EV to customers in the cities of Mumbai, Bangalore, Ahmedabad, Surat and Ghaziabad. The company has opened sales of the Nexon EV at 60 dealer outlets in 22 cities.

Tata Motors launched the Nexon EV in January and presented it at the Auto Expo 2020. Priced from Rs 13.99 lakh ex-showroom for the XM variant, Rs 14.99 lakh for the XZ+ and Rs 15.99 lakh for the XZ+ LUX, the second Tata electric car is powered by a 30.2 kWh Li-Ion battery and driven by a permanent magnet synchronous motor that the company has branded ‘ZIPTRON.’ Producing an instant torque of 245 Nm, the Nexon EV can accelerate from 0 to 100 km/h in 9.9 seconds. The Nexon EV returns a range of 312 km in a single charge (ARAI-certified) and can be charged to 100% capacity in 8 hours with a regular charger and 60 minutes using a DC fast charger.

Tata Nexon EV gets two driving modes – Sports and Drive and also comes equipped with several features including projector headlamps, leatherette seats, DRLs, Hill Ascent Assist and Hill Descent Assist, dual airbags, wearable key, ABS, powered sunroof, auto AC, park assist with rear camera, push button start and smart regenerative braking.

The Nexon EV has received a “tremendous response” from customers and has exceeded expectations the company had for the electric SUV, according to Shailesh Chandra, President, Electric Mobility Business & Corporate Strategy, Tata Motors. He told EVW in an exclusive interaction that because of the price, which is not higher than 25% over comparable ICE cars, the Nexon EV has appealed to mainstream customers apart from the expected natural EV adopters. He said going forward prices of its electric cars are bound to get more attractive as falling battery prices, commanality of components across the vehicle range that generates scale for the company, as well as the increasing prices of conventional vehicles due to government regulations would close the price gap between the two vehicle breeds.

Tata Nexon EV front three quarter view 1 - Auto Expo 2020
The long-range Nexon EV does not have a competitor in sight today. The first rival, the Mahindra eXUV300 will appear in mid-2021 with a range of over 370 km/charge.

Tata Motors is working with part suppliers to ramp up the production of the Nexon EV which has been affected by the COVID-19 pandemic. It is reported that the virus has made it harder to get the components including battery from China where the disease has had the most impact.

The Grand Electric Tour – Tata Motors Electric Mobility

Meanwhile, Tata Motors has also commenced ‘The Grand Electric Tour’, where it will tour several cities to showcase the Nexon EV to potential customers who can experience the Ziptron technology that powers the car in a closed circuit.